Customer Journey Mapping… The core challenge many financial enterprises have is their ability to offer a unified customer experience for banking services across different touch points. The lack of such a unified experience…
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customer journey mapping
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“We want real relationships, attracting customers with high rates is “the most commoditized business model on the planet.” David Chubak, head of global retail banking and mortgage at Citigroup, 2018…
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Data LakeDigitalOpinionTransformation
Why Data Silos Are Your Biggest Source of Technical Debt..
by vamsi_cz5cgoby vamsi_cz5cgo“Any enterprise CEO really ought to be able to ask a question that involves connecting data across the organization, be able to run a company effectively, and especially to be…
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ArchitectureCloudDigitalOpinion
Demystifying Digital – Reference Architecture for Single View of Customer / Customer 360..(3/3)
by vamsi_cz5cgoby vamsi_cz5cgoThe first post in this three part series on Digital Foundations @ http://www.vamsitalkstech.com/?p=2517 introduced the concept of Customer 360 or Single View of Customer (SVC). This second post in the…